Christmas ideas for under £50
Published: 10 November, 2008
WedgeWelly Ltd have been granted exclusive rights to their comfortable ‘wedge' wellington boot design that makes the boots super comfy as well as appealing to the fashion conscious.
WedgeWelly Ltd http://www.wedgewelly.co.uk/ announced this autumn that it had been granted the registered design rights for the WedgeWelly boot, a unique wellington aimed at the growing festival market. The design registration was granted on all WedgeWelly boot products and the company exclusively owns the rights to any Wellington boot that incorporates a wedge in the UK.
WedgeWelly is a new brand specialising in the design and retail of festival accessories, and the WedgeWelly boot is the company's flagship product. The boots are manufactured seasonally and the eye catching surface patterns are designed in line with catwalk and high-street fashion trends. Fast becoming favourites with many celebrities, they are currently retailing at between £29.99 and £44.95 by various online majors such as shoe-shop.com
WedgeWelly Managing Director, Sarah Longthorn said "This registered design is indicative of our commitment to comfort AND fashion. WedgeWelly was born after our extensive search for fashionable and practical wellingtons proved unsuccessful, and after a long development period, we have finally created what we consider to be the best quality wellington experience on the market".
The company worked with various industry and manufacturing experts on the design, and thoroughly road tested the product during the research period. The boots are manufactured in the Far East utilising leading edge technology and are beautifully packaged, making them also suitable for the gift sector.
WedgeWelly Sales Director, Mike Longthorn said "I am delighted with our design registration. WedgeWelly is the perfect product for the festival goers and anyone wanting to look good while enjoying the great outdoors. We've had feedback from customers who find them so comfy they wear them even when it isn't raining, and we have some ‘secret' welly wearers who love their boots so much they wear them under their desk at work!".
The Footwear Team at Footwear Today fought over the sizes 6 and 7 that arrived in the mail. The verdict? Comfortable and stylish, with a choice of brilliant designs, the WedgeWelly looks set to become a best-seller this winter. The boots look great worn over jeans or under pelmet skirts, just the job for the festival season!
