Kickers AW10 Back to School Campaign….
Published: 06 May, 2010
It’s Kickers’ 40th birthday this year and they want to celebrate in style with real people, the true Kickers’ lovers who have helped Kickers achieve such a momentous heritage. Born out of the peaceful uprising of the early 70’s that has remained true to the brand and to celebrate 40 years in the business, Kickers have taken their ‘Feel Good Revolution’ to the streets of London. Real people, including school children, have become Kickers’ ambassadors showcasing Feel Good slogans sure to put a smile on everyone’s face.
For all those rebellious school children, the new Back to School ‘Feel Good revolution’ adds a bit of fun to the impending new school term with phrases such as ‘wear them your way’ and ‘Start a revolution in your lunchbox break. ‘
The collection is also a winner for both children and adults. Not only does the footwear range have some fun, cool pieces that will be the envy of all the other school children but they are practical with it.
And In keeping with The Feel good Revolution campaign, Kickers’ will be launching their ‘Feel good Rewards’ initiative; a gift with purchase with a twist! During the key Back to School period 6th July – 3rd September, the Back to School range will be sold with a Feel Good membership rewards card. This card will contain a unique code which you will be able to type in to the new Feel Good website and redeem your exciting prize. With goodies ranging from £5 to a humungous £10,000 for both adults and children going back to school will never seem so exciting.
For further information please contact Marika at Eskimo PR
marika@eskimopr.com or 0207 078 7060.


