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Fit and comfort best describe the Sandpiper range. As footwear becomes increasingly mass-produced, the term ‘comfort’ is being attached to all types of footwear, whereas with Sandpiper, comfort is in the design, right from the very conception of a new style. A comfortable shoe has to fit correctly, and likewise, the Sandpiper range incorporates design features that ensure the fit is unique.
This cannot easily be described in words, or shown in pictures. It is only on the foot that this can be fully appreciated. As one retailer said, ‘with Sandpiper, once you have the shoe on the foot, you have the sale.’ This leads to a high level of loyalty to the brand with Sandpiper customers, with a large percentage of sales coming from customers already wearing Sandpiper.
ONCE YOU HAVE THE SHOE ON THE FOOT, YOU HAVE THE SALE
The range of women’s styles is split up into four areas; moccasins, casual styles, comfort courts and footbed sandals. Each style having full leather linings, ultra flexible construction, cushioned footbeds and other features to make the comfort and fit unique. It is best described as ‘comfort beyond compare’.
GOOD FOR FEET AND GOOD FOR BUSINESS.
The brand is not only of the highest quality, but has an unrivalled level of customer support. Railtons is a very long established family business in the footwear trade, being owned and run by the Railton family for hundreds of years, handed down from generation to generation, and having its origins in the retail sector gives a valuable insight into what the independent retailer needs and expects. With a superb in stock service with next day delivery, personal attention to each individual account, and excellent retail margins, the brand is not only good for customers feet, but good for business too! Having experienced a considerable increase in turnover in the past 12-18 months, it goes to show how Sandpiper is progressing in this very important part of the market.
Railtons Tel: 01295 277377
Fax: 01295 279982
Email: sales@railtons-sandpiper.com
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