CHILDREN’S FOOTWEAR WITH “EXTRA GROWING ROOM”

Published: 03 December, 2010

Renowned for its performance range of quality technical outdoor footwear, Meindl has a comprehensive line up of models suitable for children. As feet grow, extra growing room is needed to make footwear last even longer. To make sizing easier every pair of children’s footwear from Meindl includes a removable ‘Best Fit’ footbed, which features a ‘Best Fit’ line on the insole, outlining that essential 12mm of extra growing room.

Features of the children’s range include:

A removable footbed - for sizing· Softly padded cuffs - to ensure a comfortable and secure hold

· Special children’s last - ensuring plenty of space for the toes

· Tread profile with a good grip - for safety and a secure grip

· Reflectors in the heel area - to increase visibility and safety

· Impact protection made from rubber or leather - to withstand even the roughest demands

Meindl’s Magic and Trekking models boast a clever mix of materials which offer defined shock absorption properties with a mix of essential materials to provide the perfect support and hold for children’s feet.

The Magic Junior Mid @ £39.99 - £44.99rrp (sizes 26 – 39) is made with a water resistant velour leather/cordura upper material and features a Clima lining. As a trekking boot, the mid-style design offers excellent support to small ankles during any light hikes.

The Air-Active footbed helps to keep the foot cool and comfortable during activity, while the MTH Junior Latex rubber profile sole supplies excellent shock absorption and grip on a variety of different terrain.

The Tampa Junior Mid @ £44.99 - £49.99rrp (sizes 26 – 39) is made with a velour leather/cordura outer and features a Clima lining for a comfortable fit. The MTH Junior Latex rubber sole unit with EVA insole provides stability and grip in all directions. Extra protection is also supplied in the form of a rand, providing even more defence for little toes when exploring the great outdoors.

The Little Magic 3000 @ £39.99 – £42.50rrp (sizes 26 – 39) shoe is suitable for everyday activities as well as the rough and tumble of the playground. Available in three colourways for 2011 including, moos/maize, stone/orange and brown/orange, this shoe has a velour leather/cordura outer and a Clima lining. The Active-Air Best Fit footbed is both supportive and comfortable during activity and the MTH Junior Latex rubber profile sole provides superior grip during everyday escapades.

More information on the Meindl range is available from the UK distributors, Bramwell International on: Tel: 015395 60214, E-mail: info@bramwell-int.com, Web: www.meindl.co.uk Press enquiries, requests for samples or hi-res images, please contact Priya Mistry at MCS PR, E-mail: priya@mcspr.co.uk Tel: 0161 980 7242

Notes to Editors - About Meindl

Established over 326 year ago Petrus Meindl began making shoes in Kirchanschöring, Upper Barvaria, Germany. Today the original premises are still the development and production centres for Meindl footwear, with only its shoe range produced in other parts of Europe - ensuring harmful Co2 emissions are kept to a minimum.

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