Romika Spring 2012 – Step into Colour, in Comfort.

Published: 13 July, 2011

Colour is the new kid on the block and footwear experts Romika show us how it’s done...Although fur-lined boots will shortly be delivered to the stores, it is time to put those wintery feelings to one side and welcome the brighter thoughts of the spring 2012 season!

Expert shoe makers for over 90 years, Romika offers directional footwear to effortlessly update your store’s look while keeping even the most style conscious consumer comfortable throughout the day. Romika successfully fuses fashion, comfort and quality, making them an easy way to embrace the new season’s trends.

From wedges to sporty flats and cork look soles to defined heels, Romika reflects the colour palette of the season with fashionable appearance combined with durable under foot comfort, leather uppers and linings.

As a result of worldwide success the breadth of the range available for spring 2012 from Romika has increased. Whilst fit and comfort is key, looking good is just as important. Wonderfully interesting and stylish upper patterns incorporating laser cut detailing and cleverly disguised adjustability deliver elegance and comfort.

The use of polyurethane units, of which Romika is a pioneer, offers lightweight, flexible, shock absorbing and immensely hard wearing soles. Quality, deep foot beds provide immediate and long lasting comfort directly under foot. High grade leather uppers wrapped around superbly fitting lasts, complete the comfort proposition.

Martin Ingram, managing director of Romika in the UK and Ireland explains, “In the current climate it is vital to highlight footwear with attractive and interesting features that provide the consumer with something different. This presents them with good reason to spend on Romika footwear at quality independents, multiples and department stores throughout the UK and Ireland. With a committed UK team, a Norwich based office, stock backed ranges and marketing support with point of sale and national advertising, the Romika brand offers a safer choice”.

The new ranges will be launched at the key footwear shows:

MODA Footwear, Birmingham, 14^th- 16^th August, Stand Q18

GDS, Dusseldorf, 7^th- 9^th September. Hall 6, Stand B06.

Romika trade prices range from £25.21/€30.22 to £34.38/€38.98

To join the rapidly increasing amount of successful Romika stockists or for more information contact Romika on 01603 307860, email enquiries@romika.co.uk or visit our website www.romika.co.uk

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