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Lotus Ltd signs Austin Reed Footwear
Published:  20 February, 2008

Lotus Ltd has signed a footwear license agreement with the quintessentially British brand Austin Reed.

The Austin Reed footwear collection will target the discerning gentlemen and takes inspiration from international trends to give classic options and styles with a contemporary twist. The range will retail between £90 and £185.

The agreement will see Austin Reed men's footwear available in Austin Reed stores and a further 100 quality retail independents and department stores.

The Austin Reed A/W08 collection will be presented at the forthcoming Moda Footwear show in February, commenting on the launch, Alan Scott, Lotus Ltd sales director said, "Austin Reed is a perfect complement to the Lotus portfolio, this addition will further strengthen our position as a quality footwear supplier. The Austin Reed debut collection is particularly impressive; it looks sharp, incorporates superb attention to detail and oozes quality. We are fully committed to the Austin Reed brand and anticipate a highly successful partnership."

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